A MilesPerHr Feature: I’ve been reading a remarkable book by Jay Elliot, entitled, “The Steve Jobs Way.” The theme of the book suggests Mr. Jobs turned Apple into such a successful company because each new product he created was molded strictly based...
Miles Branman sits down with JF Musial, Executive Producer of Fast Lane Daily, to discuss what characterizes the Porsche brand. From its motorsports involvement to its contemporary marketing, MilesPerHr uncovers the brilliance behind the German automotive icon....
Miles Branman is joined by auto industry expert and PR professional, Jimin Yoo to discuss the BMW brand. This episode discusses the iconic brand’s history, recent development, and future as a performance luxury automaker. In the end, the question must be asked:...
**see ALMS Northeast Grand Prix Footage Under “Videos” Tab** What does motorsports participation mean for automaker brands? Everything. For generations, racing technology has developed into road car equipment. Automakers who are in motorsports are...
