In a special feature, Maurice Rahmey of BU PRSSA and I debate two ideologies for consumer marketing and branding. (1) give the customers what they want (Tony Hsieh) OR (2) give them something they should want (Henry Ford) I will take the Henry Ford viewpoint: Henry...
**A MilesPerHr Exclusive** No one can say Ford Motor Company hasn’t made a recovery. Since the release of the first quarter profits this last week, it’s been obvious Ford is back in a big way. Here’s a couple POI’s for you about this...
